The end of the pandemic might be edging into sight, which for many public health departments will mean adjusting from the “new normal” that the past two years have represented to a return to ways and priorities that might feel distant. A return to the "old normal" might be challenging, given that departments have lost some public trust during the pandemic. This guide recommends building up trust from a place of compassion and care with four tips for reengaging with audiences post-pandemic.